How to provide the best service to your web design clients while maximizing your return on energy.
Posted on: May 8, 2018, by : KESHANDE Technology


Are you wondering how to provide the best service to your clients while maximizing your return on energy?

From a production standpoint, being that you are looking for a way to optimize your return on energy while managing client websites, I would say develop a system, choose WordPress as the platform to build in, have a preselected subset of plugins chosen (always including iThemes Security) and your own hosting setup as a value added reseller ( so that you can get a return on hosting. Then, after setting your clients up with hosting, install WordPress using the Application tools in the client’s CPanel.

Once set up, choose a theme for their industry, install your subset of plugins, including Yoast SEO or WordPress SEO as a plugin, create the client’s pages and add their content. Once completed, add the titles and descriptions at the bottom of each page editor section to include a description that contains keywords relevant to the web pages. When the site is done, submit the URL to Google and Bing. There are other platforms to submit your URLs to as well, but the two major ones are a great start, as most content on the web is aggregated from those two. Search engine ranking will take some time, but there are methods we have in our marketing plans (at to move the process along and expedite ranking improvement.

Once you have this process implemented as a base system, you will find that getting websites published can be a process that is not very lengthy, and since the client is paying for their own hosting on your new hosting platform, you do not incur a monthly cost and they do not have to spend a ton of money on hosting.

Now, there are other factors as far as design and content gathering, however, good communication with your client will help in gathering the assets you need to successfully create their website. Remember that most of the work you are doing is based on time, so remember to bill for your time and not just the product. The idea is to maximize your time while reducing your investment and as well, passing savings on to your client in their investment while getting the most out of your margins. This is where you will see a great return on energy.

In our business, we are not known as a low-cost leader, but rather, a professional single source premium services solution operating in today’s best practices for design and development. With that stated, we are also here as a backup to other developers and digital companies, and should you need any help, let us know. We have systems and plans in place to help in this process, which in turn, help you as you grow by having a team behind you.

In conclusion and in short, as our channel partner, you are joining us in making sure our motto is extended when dealing with clients. What is that motto?…

We Build Business. We Maintain Productivity. We Enhance Strategy.

I hope you have found this helpful. If you would like to speak more on this, feel free to reach out to me.

All the best.

KESHANDE Technology

A. T. Holt, Strategic Partner | KESHANDE Technology |